Google image is one of the many ways in which you can get traffic to your website. It is a common practice by the internet surfers to search for an image using a key phrase or any relative term. Images make your website happening, and moreover it renders you the opportunity in the manner in which traffic gets diverted to your website.

Therefore, Google Image Search Optimization does not seem cumbersome, and it only calls for the methodology you implement when you label or use your image in course of conducting the regular work schedules for the website.

Google Image Search Optimization Tricks for You:

• Insert Alt Text in the code for your image file, as you see here:
  <img src=”image.gif” alt=”Alt description goes here” />
• Keep the Name of the Images Descriptive:
  Say for example if you have the image of Michael Jackson; name it as Michael-Jackson. jpg. Don’t leave the image as MJ.jpg!
• Describe the Image:
  Describing the image in more than 20 odd words would help the search engine to optimize it easily. Often you have seen the keywords in the image description below in bold.
• Insert an Adsense unit on the pages where you have google images, and then analyze the Adsense ad that shows up.
• Make your tiles and Meta Tags Optimized which would help your website to be placed in high rank in the image search.
• Link to a Specific Image using Keyword rather than a common phrase:
  For example, image of Michael Jackson; name it as Michael-Jackson –King of Pop. Jpg, instead of using “See here” or “Click for Full Size.
• You can Incorporate Internal and Social Site Tags for your Images, vis-à-vis, Technorati, FaceBook etc.
• Make Your Image Folder Accessible to Search Engines. Make it doubly sure that your robots.txt file does not allow search engines to make direct access to your image folder.
• Remove and again up load the pictures that have popular keywords associated with it. This is done to ensure freshness.
• Upload only those pictures which are Google Images Standards-compliant. It can be done using alt width, height and title tag for the image.

Well! There are more tricks to Google Image Search Optimization process. The above listed ones are the most popular and indispensable ones to follow!