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March 22nd, 2010

Nielsen Search Report: Bing Increasing Search Market Share

Nelson US search ranking report of February 2010 has been published on there website.  In February month Bing gained search market share in the United States. According to the search group report market share of Bing search engine was 12.5%.  The following chart reveals Nielsen’s search ranking report for February 2010. Report shows top 10 search providers in United States during February 2010.

Nielsen-report


The Following figure shows search market share of Google, Yahoo, Bing, AQL and Ask.com from December 2009 to February 2010 as per Nelson Report. It’s depicts that Bing search is continuously growing after a dip in December 2009 where Google’s search market share shows a very little loss during the same period.

Search Engines

December, 2009

January, 2010

February, 2010

Google Search

67.3

66.3

65.2

Yahoo! Search

14.4

14.5

14.1

Bing Search

9.9

10.9

12.5

AOL Search

2.5

2.5

2.3

Ask.com Search

1.7

1.9

1.9



I think there is a major influence of Facebook for these changing trends in search engine market share. Facebook increase there traffic significantly in past few months and Bing is Facebook’s search provider.

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Posted in search engine marketing, Search Engines Updates | 1 Comment »

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