SEO Glossary A - SAI Internet Marketing (India)

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Adwords: Google’s paid Advertisement program. Google’s Adwords widely used for pay per click on Google Search network as well as Google Content Network. Adwords offer various kinds of ads including Text ads, Image Ads, Video Ads, Mobile Ads, Local business ads etc. Now days Google also offer print Advertise (Newspaper Advertisements) and Audio Advertise (Radio Advertisement) program under Adwords.

Adcenter: Microsoft adCenter is Pay MSN’s Per Click advertising Program. Your test ads will show on the sponsored section of MSN SERP’s or Live SERP’s.

Affiliate Marketing: Affiliate Marketing is revenue sharing marketing program between websites. In this concept one site display advertisement of another site and the first site will get a percentage when second site generate a sale.

Algorithm: Mathematical or logical step by step problem solving procedure. Search Engines also follow there own search algorithm by which the system determine which pages are displayed in search result for a specific query.

Analytics: Analytics is software allows you to track your page views, user paths, and conversion data based upon understanding your log files or through including a JavaScript tracking code on your site. Ad networks are a match of limitations.

Anchor text: Anchor text is a text, the user would click on to follow the link. For example- <a href="http://www.saiinternetmarketing.com"> Internet Marketing </a>. It will show like this on the page “Internet Marketing” The user will click on the hyperlink words to follow the link

Alt text: Alt text when you place your mouse on pinnacle of an image or a picture then the text that appears on the image and picture.

Absolute Link: Absolute Link is the link uses full URL path to connect or link the pages instead using relative URL. For example – Absolute Link SEO India

Example Relative Link
Affordable SEO

Adsense: Adsense is a Google’s promotional program allows website owners to generate revenue from displaying relevant Google Adwords ads on their websites. Adsense automatically matches the content of the website and shows ads relevant Advertisement from there AdWords program including Text ads, Image Ads, video Ads etc.

Ask Jeeves: Ask Jeeves is a popular meta search engine part of Teoma Network founded in 1996 by Garrett Gruener and David Warthen in Berkeley, California. AskJeeves provides various futures search including Kids search, image search, city search, Blog Search etc.

AJAX: Asynchronous JavaScript and XML is a method allows a web page to request additional data from a server without needing a new page to load.

Alexa: Alexa is a one of the best Free Traffic Rankings Tool, Search Engines and a website information company which provides lots of facilities like Traffic Rankings, Directory, Alexa Toolbar, Developer's Corner, Blog and owned by “Amazon.com”

AOL: AOL stands for America Online, again a popular American search Engine.

API: API Stands for Application program interface. It’s a program or a series of routines used to access software functions. Most major search products have an API program.

ASCII: ASCII stands for American Standard Code for Information Interchange. A standard character-coding system used by computers to demonstrate letters, digits and special characters.

ASP: ASP stands for Active Server Pages. It’s a dynamic Microsoft programming language.

ASPX: It’s used as an extension of Microsoft ASP.net pages. These kinds of pages are used for dynamic web sites, web applications and XML web services. It’s successor to MS ASP (Active Server Page) Technology.

AlltheWeb: It refers to AlltheWeb, a search engine display results motorized by fast. AlltheWeb’s index provided by Yahoo! contains billions of web pages, as well as tens of millions of PDF and MS Word files.

AltaVista: Altavista is a popular search engine with the biggest database on the web. Owned by “Yahoo”